When you register with or order goods from our Website, you may be required to answer certain questions and provide certain personal information about yourself. In addition, such personal information may be disclosed to us during or as a consequence of our providing services to you. The Data Protection Act 1998 sets out your rights as a consumer in respect of information held about you by businesses.

These terms and conditions are provided to set out clearly the relationship between us. By registering with us and/or using the Website you consent to these terms and conditions. However, this shall not effect your rights in relation to your personal data which are explained below.

• WHO WILL HOLD YOUR INFORMATION?

  • Your information will be held by us, Initial Incentives Limited (UK company no. 2183201), and our registered office is at 4 Parr Road, Honeypot Lane, Stanmore, Middlesex HA7 1QP. We are the "Data Controller" because we have control over and responsibility for your personal information.
  • If our business is sold or integrated with another business your details may be disclosed to our advisors and any prospective purchasers and their advisors and will be passed on to the new owners of the business.

• THE INFORMATION ABOUT YOU WHICH WE COLLECT

  The information about you which we will collect may include:

  • Personal contact details such as name, address (billing and delivery), contact telephone numbers, and e-mail address;
  • Information about the transactions you undertake including credit card or other payment details.

• SOURCE OF THE INFORMATION WE HOLD ABOUT YOU

  We may receive information about you directly from you when you submit information to us either in person or through the Website when you register an account with us or make a purchase using our on-line ordering system.

• PURPOSES FOR WHICH WE HOLD AND USE YOUR INFORMATION

  • We value your privacy and understand that you do not want your name and personal details disclosed to third parties. We will only provide your information to a third party, who will also keep your personal details protected, when it is necessary for processing your order and facilitating delivery. We do not trade, rent or sell personal information.

  • We may use your information for the provision of our services to you including:

    • To administer and maintain our records;
    • To ensure that the service we offer you continues to be the most appropriate service for your needs;
    • To train our staff;
    • To respond to any query that you may raise with us;
    • To update our systems to provide an enhanced service to you.
  • Your personal data may be used to keep you informed about other products and services offered by us including promotions and special offers. On every communication a valid 'opt out' option will be available. If you would rather not receive this information, please send a blank email to our customer service team via the "Contact Us" link on our Website with the subject line "no marketing".

  • Other purposes for which we may use your information are as follows:

    • Your information may be used by us for the purpose of research and statistical analysis;
    • We may disclose information to law enforcement agencies, regulatory bodies or, if so ordered, by the Court;
    • We may use information about your registration for our internal customer service monitoring.
  • The period of use of the personal data supplied by you will not be longer than we deem necessary but may, subject to clause 7.1.4, be unlimited.

• KEEPING INFORMATION UP TO DATE

  • In order to help the Data Controller keep your information up to date registered users may be asked to provide details of any changes in their information at regular intervals.
  • If any of the information that you have provided to us changes, for example if you change your email address, name or payment details or if you wish to cancel your registration, please let us know the correct details by sending an email to our customer service team via the "Contact Us" link on our Website.

• SECURITY FOR YOUR INFORMATION

  • We have in place a level of security appropriate to the nature of the data and the harm that might result from a breach of security. However, all publicly accessible websites are susceptible to malicious practices, and we accept no liability if security is breached.
  • We further undertake that we will not hold information about you which is excessive in respect of the purposes for which it is processed.

• COOKIES

  The Website and on-line ordering system use "cookies". Cookies are small pieces of information which are sent by a website to your web browser and remain on your computer until they are deleted. Cookies are sent by the Website to ensure that it does not unnecessarily show you information that you have already seen. Cookies therefore enable us to offer you a more personalised service. You agree to our use of cookies and/or any other data tracking or gathering technologies we employ in the future. However, if you do not wish to receive cookies from us, please adjust your browser's settings accordingly. Most browsers including Internet Explorer and Firefox can be set to reject cookies. Please note however that this may restrict your use of our Website and on-line ordering system.

• YOUR RIGHTS

  You have certain rights under the Data Protection Act in relation to the information that we hold about you. These rights include the rights set out below:

  • You are entitled to have access to your personal data. You may request, by writing to our customer service team via the "Contact Us" link on our Website, details of your information which we hold and the purposes for which it is held. We will provide this information within 40 days of your request, subject to any routine processing continuing between that time and the time of response. You may be charged a reasonable fee (as permitted by the Data Protection Act 1998) for this information;
  • You are entitled, by writing to us, to require that we not commence using the information and request that we stop using information about you for the purpose of direct marketing i.e. the communication to you (by whatever means) of any advertising or marketing material;
  • You are entitled, by writing to us, to require us to ensure that no decision taken by or on behalf of us and which significantly affects you is based solely on the automated processing of your information, for the purpose of evaluating such matters as, for example, your creditworthiness, reliability or conduct;
  • If it is held by a court that the personal information held is inaccurate, you are entitled to apply to ask the court for an order that such inaccurate information be rectified, blocked, destroyed, or erased.

• YOUR CONSENT

  By submitting your information you consent to the use of that information as set out in this policy. If we change our privacy policy we will post the changes on this page and may place notices on other pages of the Website, so that you may be aware of the information we collect and how we use it at all times.

• CONTACT DETAILS FOR THE DATA CONTROLLER AT INITIAL INCENTIVES LIMITED

  If you would like to contact us with any queries or comments regarding our privacy policy, please contact our customer service team via the "Contact Us" link on our Website.